Attorneys, the client asked AI about you before they called

Almost every matter starts the same way. Someone gives out your name, the prospect asks Google or ChatGPT about it before they pick up the phone, and what comes back is an Avvo page, your firm's bio with the wrong title, and a lawyer in another state who shares your name. MeMyself.fyi builds one record of you on your own domain, so the search that happens before the call works in your favour.

Three attorneys standing in a law library
3 in 4

Legal clients research a firm after a referral, according to Scorpion's 2025 survey of 3,000 consumers. The recommendation gets you searched, not hired.

4 in 10

Stop looking after one strong first impression and contact nobody else, Clio's Legal Trends Report found. That impression is now made on a results page.

Experience

The single factor clients name most often when choosing a lawyer, ahead of price. Experience is exactly what a name search fails to report.

What a search for your name shows right now

Try it in a private window, with your city after your name and without it. For most attorneys four things come back, and none of them is yours.

The directories outrank you

Avvo, Justia, Martindale and FindLaw own the first screen because their records are tidy and yours are not. Their profile of you is a page built to show the visitor other lawyers, with your competitors advertising beside your name.

Someone else has your name

A lawyer in another state, a coach, a politician, and Google has quietly decided they are the one it means. If your name is common, the prospect is reading about someone else and does not know it.

Your old firm still has you

You moved and the old bio stayed, with the old title, the old headshot and the old phone number. The bar record says one firm, LinkedIn says another, the directories say a third. Every contradiction is a reason for Google to stay unsure which facts are current.

Your actual record is nowhere

The matters you have handled, the reported decisions, the admissions, the articles, the panels, the years. All of it is in your firm bio in prose a machine cannot parse, or in your head. None of it is anywhere a search can confirm.

What we build for you

One page you own, at your own address, written and structured so that a prospect, a referring lawyer and Google all come away with the same answer.

Your record, on your own domain

Who you are, where you practise, the matters and decisions on the public record, your admissions, education, publications and speaking. Every fact sourced and confirmed by you before it goes live, and it stays yours when you change firms.

The hidden layer Google reads

The structured data that states you are one person, that these profiles are all yours, and that you are not the other lawyer with your name. We anchor it to your bar record, the one source every directory copies, so the corroboration runs the right way.

A media kit for the people who vet you

Headshot, bio, practice areas, bar admissions and the facts a journalist, a conference organiser or a general counsel would ask for, in one link you can send instead of the firm's PDF.

Every profile brought into line

One name form, one headshot, one set of facts across your firm bio, the bar, the directories, LinkedIn and anywhere else you appear, so the agreement itself becomes the signal. Nothing on the page makes a claim your bar's advertising rules would not allow.

Your name search stops being something that happens to you, and becomes the brief they read before they meet you.

Seven days, three steps

You bill by the hour, so the only thing we need from you is one call and a few approvals by email.

Day 1

The kickoff call

We get everything we need from you in one sitting and agree what this is for, whether that is referrals, a lateral move, a practice you are building, press or simply not being confused with someone else. Then we go looking at every profile, bar listing, directory, decision and mention of your name on the web.

Day 4

The record, for you to approve

Everything the research found comes back to you as plain facts to confirm line by line. Nothing unconfirmed is published, and nothing confidential is asked for. We build your site and media kit from what you approve, in your brand or ours, and your firm can review it before it goes live.

Day 7

Live, indexed and tracked

Your site goes live on your own domain, a press release announces it so the web has a reason to point at you, we set up Search Console and request indexing, and we show you what Google and the AI assistants said about you on day one next to what they say now.

Then put the link to work

It does the job your firm bio was supposed to do, and keeps doing it after you leave.

Give it to every referral source

The lawyer recommending you is not going to recite your record accurately. One link does it for them, and it is the thing the prospect finds anyway when they check.

Send it before the consultation

A prospect who has read your record before the first call has already decided you are the real thing. The conversation starts further along, and the fee discussion goes better.

Keep it when you move

Change firms and your site changes with you, in a day. The firm's bio page is the firm's. The record is yours, which is the whole reason it sits on your own domain.

Plans

One Foundation to build the record, then Evolve to keep it current, or Amplify to add a press release every quarter. Leave any time and take your files.

Foundation

$2,500once, delivered in 7 days

Build the record.

  • A kickoff call to capture everything about you and agree the direction
  • Your record, with your admissions, practice areas, public matters, publications and press, every fact confirmed by you
  • A site on your own domain with a media kit
  • A consistency pass across your firm bio, the bar, the directories and your profiles
  • Wikidata where you qualify, and one press release
  • The Claim your Google Knowledge Panel course
Starts at site launch

Evolve

$149a month

We keep it current as your practice grows.

  • New matters, decisions, articles, panels and press added, up to four updates a month
  • Hosting, uptime monitoring and a quarterly checkup
  • A monthly report on who is searching your name, and a knowledge panel check
  • A quarterly review of what AI says about you

$149 a month, or $1,490 a year. Leave any time and take your complete site files.

Amplify

$295a month

Everything in Evolve, plus a press release every quarter.

  • Everything in Evolve
  • One press release a quarter, written for you and sent out
  • Written and optimized to be found in Google, AI Overviews and AI assistants
  • Timed to your news, such as a reported decision, a lateral move, a partnership or an award

$295 a month, or $2,950 a year. Leave any time and take your complete site files.

See every plan, including Authority, from $750 a month by application. A knowledge panel is a result Google decides, so we build what it is made from and never promise it. The Claim your Google Knowledge Panel course, included with every plan, shows you how to claim one when it appears.

Before you ask

Does this comply with my bar's advertising rules?

The page states facts: your admissions, education, firm, practice areas, publications and matters already on the public record. No outcome claims, no testimonials, no comparative language and no specialist claim unless you hold the certification, with any disclaimer your state requires. Your firm's marketing or ethics counsel is welcome to review it before it goes live, and we would rather they did.

My firm already has a bio page for me.

It does, and it belongs to the firm. It is written in prose a machine cannot parse, it often carries a title that is one promotion out of date, and it disappears the day you leave. Your record lives on your own domain, states the same facts in a form Google and the AI assistants can read, and points at the firm bio rather than competing with it.

Does it replace Avvo, Martindale, Justia or Super Lawyers?

No, and you should keep them. We make them agree with your record and point at it, which is what stops Google treating you as two or three different people. Your ratings there are untouched.

Another lawyer has my name. Can that be fixed?

That is one of the most useful things we do. Your record states plainly who you are, where you are admitted and what you practise, and we make every profile use one name form, so the search engines have something to separate you by. Common names take longer than most, which is why it is worth starting earlier.

What happens when I move firms?

Your domain and your record are yours, so we update the firm, the title and the contact details and the site reflects it the same day. We then chase the directories and the old firm page so they stop contradicting it. That is the main reason this does not live on a firm page.

I handle confidential matters. What goes on the page?

Only what is already public: reported decisions, filings in the public record, press that names you, and matters you choose to describe in general terms. We never ask for client names or anything privileged, and you confirm every line before it is published.

There is a negative result for my name. Does this remove it?

No, and anyone who says they can should worry you. What a complete, consistent, authoritative record does is give Google and the assistants something better to show first and to describe you by. The old result loses prominence; it is not deleted.

Will I get a Google knowledge panel?

Nobody can promise that. Google decides when it is confident, and we build the record it reads, make every source agree, and teach you the claim process for the day it appears.

Search your own name with us on the call

We will run it through Google and the assistants before we speak, with and without your city, and show you exactly what a prospect sees. You can have that either way, whether or not you go ahead.