:root{--ink:#0B2A2E;--ink-2:#1C3F44;--text:#122A2E;--muted:#4E6568;--teal:#007C87;--teal-deep:#006770;--honey:#F0A93A;--honey-deep:#C47E12;--coral:#E8573F;--green:#2FA37A;--page:#F6F8F7;--panel:#fff;--line:#D7E2E0;--max:1140px}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{margin:0;background:var(--page);color:var(--text);font-family:Figtree,"Helvetica Neue",Arial,sans-serif;font-size:17px;line-height:1.55;overflow-x:clip}
img{max-width:100%;height:auto;display:block}
a{color:var(--teal-deep)}
:focus-visible{outline:3px solid var(--honey);outline-offset:3px;border-radius:4px}
h1,h2,h3{margin:0 0 .4em;line-height:1.08;font-weight:500;letter-spacing:-.012em}
h1,h2{font-family:Newsreader,Georgia,serif}
h1{font-size:clamp(2.6rem,6vw,4.6rem);line-height:.98}
h2{font-size:clamp(2rem,4vw,3rem)}
h3{font-family:Figtree,sans-serif;font-weight:700;font-size:1.2rem;letter-spacing:0}
p{margin:0 0 1em}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px;min-width:0}
.btn{display:inline-flex;align-items:center;gap:8px;padding:.95rem 1.5rem;border-radius:999px;font-weight:700;text-decoration:none;font-size:1.02rem;line-height:1.1;border:2px solid transparent;white-space:nowrap}
.btn-honey{background:var(--honey);color:var(--ink);border-color:var(--honey)}
.btn-honey:hover{background:#F7B955;border-color:#F7B955;color:var(--ink)}
.btn-ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.55)}
.btn-ghost:hover{background:rgba(255,255,255,.1);color:#fff}
.btn-teal{background:var(--teal-deep);color:#fff;border-color:var(--teal-deep)}
.btn-teal:hover{background:#004F56;border-color:#004F56;color:#fff}
.btn-line{background:transparent;color:var(--teal-deep);border-color:var(--teal-deep)}
.btn-line:hover{background:#E6F0EF}
.btn-row{display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.small{font-size:.92rem;color:var(--muted)}
/* nav */
.nav{background:var(--panel);border-bottom:1px solid var(--line);position:sticky;top:0;z-index:5}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;min-height:72px;flex-wrap:wrap;padding-top:10px;padding-bottom:10px}
.brand{display:inline-flex;align-items:center;gap:9px;text-decoration:none;color:var(--text);font-family:Newsreader,Georgia,serif;font-size:1.6rem;font-weight:500}
.brand svg{width:32px;height:32px;flex:none}
.brand .word{display:inline-flex;align-items:baseline;line-height:1}.brand .tld{color:var(--teal-deep);font-family:Figtree,sans-serif;font-weight:700;font-size:.95rem;margin-left:1px}
.links{display:flex;align-items:center;gap:22px;flex-wrap:wrap}
.links a{text-decoration:none;color:var(--text);font-weight:600}
.links a:hover{color:var(--teal-deep)}
.links .btn{padding:.7rem 1.2rem}
/* hero */
.hero{background:var(--ink);color:#fff;padding:72px 0 64px;position:relative;overflow:hidden}
.hero::after{content:"";position:absolute;right:-180px;top:-180px;width:560px;height:560px;border-radius:50%;border:90px solid rgba(240,169,58,.08);pointer-events:none}
.hero .wrap{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:56px;align-items:start;position:relative}
.hero h1{color:#fff;margin-bottom:.45em}
.hero h1 em{font-style:italic;color:var(--honey);font-weight:400}
.hero .lede{font-size:1.25rem;color:#C8D8D6;max-width:56ch;margin-bottom:1.5em}
.hero .lede strong{color:#fff;font-weight:600}
.hero .small{color:#9DB7B4;margin-top:1.1em}
/* the machine card */
.machine{background:var(--panel);color:var(--text);border-radius:18px;overflow:hidden;box-shadow:0 30px 60px rgba(0,0,0,.35)}
.machine .bar{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:14px 18px;border-bottom:1px solid var(--line);font-weight:700;font-size:.95rem}
.machine .bar span{font-weight:500;color:var(--muted)}
.machine .cols{display:grid;grid-template-columns:1fr 1fr}
.machine .col{padding:16px 18px 6px}
.machine .col + .col{border-left:1px solid var(--line);background:#F3FBF7}
.machine .col h4{margin:0 0 12px;font-size:.8rem;letter-spacing:.02em;text-transform:none;display:flex;align-items:center;gap:8px;color:var(--muted)}
.machine .col h4 i{width:10px;height:10px;border-radius:50%;display:inline-block}
.row{display:grid;grid-template-columns:76px minmax(0,1fr);gap:10px;align-items:start;padding:9px 0;border-top:1px dashed var(--line);font-size:.9rem}
.row:first-of-type{border-top:0}
.row b{font-weight:700;color:var(--text);font-size:.85rem}
.row .pill{display:inline-block;font-size:.72rem;font-weight:700;border-radius:999px;padding:2px 8px;margin-bottom:4px;color:#fff}
.pill.bad{background:var(--coral)}.pill.meh{background:var(--honey);color:var(--ink)}.pill.ok{background:var(--green)}
.row q{quotes:none;color:var(--muted);display:block;line-height:1.4}
/* proof strip */
.proof{background:var(--panel);border-bottom:1px solid var(--line)}
.proof .wrap{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0}
.proof div{padding:28px 24px 26px;border-left:1px solid var(--line)}
.proof div:first-child{border-left:0;padding-left:0}
.proof .num{font-family:Newsreader,Georgia,serif;font-size:3rem;line-height:1;color:var(--teal-deep);font-weight:500}
.proof p{margin:.4em 0 0;color:var(--muted);font-size:.98rem;max-width:30ch}
/* sections */
.sec{padding:84px 0}
.sec-head{max-width:64ch;margin-bottom:44px}
.sec-head p{font-size:1.15rem;color:var(--muted)}
.benefits{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:28px}
.benefit{background:var(--panel);border:1px solid var(--line);border-radius:16px;padding:30px 30px 28px;display:grid;grid-template-columns:52px minmax(0,1fr);gap:18px}
.benefit .ico{width:52px;height:52px;border-radius:14px;background:#FFF1D6;display:grid;place-items:center;color:var(--honey-deep)}
.benefit .ico svg{width:26px;height:26px}
.benefit h3{margin-bottom:.35em;font-size:1.3rem}
.benefit p{margin:0;color:var(--muted)}
/* fomo */
.fomo{background:var(--ink-2);color:#fff;padding:84px 0}
.fomo h2{color:#fff}
.fomo .sec-head p{color:#C8D8D6}
.fomo .wrap{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:56px;align-items:center}
.fomo .btn-row{margin-top:8px}
.serps{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.serp{background:var(--panel);color:var(--text);border-radius:14px;padding:16px;min-width:0}
.serp .q{display:flex;align-items:center;gap:8px;border:1px solid var(--line);border-radius:999px;padding:7px 12px;font-size:.85rem;color:var(--muted);margin-bottom:14px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.serp .q i{width:14px;height:14px;border:2px solid var(--muted);border-radius:50%;flex:none;position:relative}
.serp .q i::after{content:"";position:absolute;width:6px;height:2px;background:var(--muted);right:-5px;bottom:-2px;transform:rotate(45deg)}
.serp .tag{font-size:.75rem;font-weight:700;margin-bottom:8px}
.serp.them .tag{color:var(--green)}.serp.you .tag{color:var(--coral)}
.panel{border:1px solid var(--line);border-radius:12px;padding:12px;display:grid;grid-template-columns:54px minmax(0,1fr);gap:12px}
.panel .face{width:54px;height:54px;border-radius:50%;background:linear-gradient(135deg,#B8CBC9,#7FA3A0)}
.panel b{display:block;font-size:1rem}
.panel small{display:block;color:var(--muted);font-size:.78rem;margin-bottom:6px}
.panel .facts{font-size:.78rem;color:var(--text);line-height:1.45}
.panel .links{gap:6px;margin-top:8px}
.panel .links span{font-size:.7rem;border:1px solid var(--line);border-radius:999px;padding:1px 7px;color:var(--muted)}
.link{padding:9px 0;border-top:1px dashed var(--line)}
.link:first-of-type{border-top:0}
.link b{display:block;font-size:.88rem;color:#1A4FB5;font-weight:600}
.link span{font-size:.75rem;color:var(--muted)}
.link.ghost b{color:#8A9A9C}
/* graph */
.graph-top{display:grid;grid-template-columns:minmax(0,1fr) 420px;gap:48px;align-items:center;margin-bottom:36px}.graph figure{margin:0;width:100%}.graph-lede{color:var(--muted);font-size:1.08rem}.graph-cols{display:grid;grid-template-columns:1fr 1fr;gap:0 40px;margin-bottom:28px}.graph .checks{margin-bottom:1.4em}
.graph figure{background:var(--ink);border-radius:18px;padding:0;overflow:hidden}.graph figure svg{display:block;width:100%;height:auto}.graph figcaption{padding:14px 18px 16px;color:#C8D8D6;font-size:.88rem;line-height:1.45}
.graph svg{width:100%;height:auto;display:block}
.graph figcaption{font-size:.88rem;color:var(--muted);padding:12px 6px 2px}
.checks{list-style:none;margin:0;padding:0}
.checks li{padding:10px 0 10px 34px;position:relative;border-top:1px solid var(--line)}
.checks li::before{content:"";position:absolute;left:0;top:14px;width:20px;height:20px;border-radius:50%;background:var(--green);-webkit-mask:url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'><circle cx='12' cy='12' r='12' fill='black'/><path d='M7 12.5l3 3 7-7' stroke='white' stroke-width='2.4' fill='none'/></svg>") center/contain no-repeat;mask:url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'><circle cx='12' cy='12' r='12' fill='black'/><path d='M7 12.5l3 3 7-7' stroke='white' stroke-width='2.4' fill='none'/></svg>") center/contain no-repeat}
/* steps */
.timeline{position:relative;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:36px;margin-top:10px}.sec.how{background:#E9F1F0}.after-live{margin:34px 0 0;font-size:1.12rem;font-weight:600}.after-live a{color:var(--teal-deep)}
.timeline::before{content:"";position:absolute;left:0;right:0;top:19px;height:3px;background:var(--line)}
.tstep{position:relative;padding-top:52px}
.tstep::before{content:"";position:absolute;left:0;top:8px;width:26px;height:26px;border-radius:50%;background:var(--honey);border:4px solid #E9F1F0;box-shadow:0 0 0 3px var(--honey)}
.tstep .day{font-weight:800;color:var(--teal-deep);font-size:.9rem;margin-bottom:6px}
.tstep p{color:var(--muted);margin:0;font-size:.98rem}
/* records */
.records{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.rec{background:var(--panel);border:1px solid var(--line);border-radius:16px;overflow:hidden}
.rec img{aspect-ratio:1200/750;object-fit:cover;width:100%;border-bottom:1px solid var(--line)}
.rec div{padding:16px 18px 18px}
.rec b{display:block;font-size:1.05rem}
.rec a{font-size:.9rem}
.rec p{margin:.5em 0 0;color:var(--muted);font-size:.95rem}
.badge{display:inline-block;font-size:.7rem;font-weight:800;color:var(--honey-deep);background:#FFF1D6;border-radius:999px;padding:2px 9px;margin-left:8px;vertical-align:middle}
/* pricing */
.pricing{background:var(--panel);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.price-hero{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:48px;align-items:start;margin-bottom:36px}
.bigprice{font-family:Newsreader,Georgia,serif;font-size:clamp(3.4rem,7vw,5.4rem);line-height:1;color:var(--ink);margin:.1em 0 .15em}
.bigprice small{font-family:Figtree,sans-serif;font-size:1.1rem;color:var(--muted);font-weight:600;margin-left:.3em}
.incl{columns:2;column-gap:28px;margin:0 0 1.4em;padding-left:1.1em;color:var(--muted);font-size:.98rem}
.incl li{margin-bottom:.35em;break-inside:avoid}
.promise{background:#FFF7E8;border:1px solid #F3DCAE;border-radius:16px;padding:24px 26px}
.promise h3{margin-bottom:.3em}
.promise p{margin:0 0 .8em;color:var(--text);font-size:1.12rem}.promise .small{font-size:.92rem;color:var(--muted)}
.plans{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.plans.four{grid-template-columns:repeat(4,minmax(0,1fr));gap:14px}.plans.four .plan{padding:20px 18px 18px}.plans.four .plan h3{font-size:1.3rem}.plans.four .pp{font-size:1.9rem}.plans.four .plan ul{font-size:.9rem}.then{border-top:2px solid var(--line);margin:40px 0 18px;padding-top:28px}.then p{color:var(--muted);margin:0}.kicker-dark{color:var(--honey-deep)}
.plan{border:1px solid var(--line);border-radius:16px;padding:22px 22px 20px;display:flex;flex-direction:column;background:var(--page)}
.plan.hot{background:var(--ink);color:#fff;border-color:var(--ink)}
.plan.hot h3,.plan.hot .pp{color:#fff}
.plan.hot ul,.plan.hot .who{color:#C8D8D6}
.plan h3{font-family:Newsreader,Georgia,serif;font-weight:500;font-size:1.5rem}
.plan .pp{font-family:Newsreader,Georgia,serif;font-size:2.2rem;line-height:1;margin-bottom:.5em;color:var(--ink)}
.plan .pp small{font-family:Figtree,sans-serif;font-size:.9rem;color:inherit;opacity:.75;margin-left:.3em}
.plan ul{margin:0 0 1.2em;padding-left:1.1em;font-size:.95rem;color:var(--muted)}
.plan li{margin-bottom:.3em}
.plan .who{margin-top:auto;font-size:.9rem;color:var(--muted)}
/* faq */
.faq{max-width:74ch}
.faq details{border-top:1px solid var(--line);padding:18px 0}
.faq details:last-child{border-bottom:1px solid var(--line)}
.faq summary{cursor:pointer;font-weight:700;font-size:1.08rem;list-style:none;display:flex;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";color:var(--honey-deep);font-size:1.5rem;line-height:1;flex:none}
.faq details[open] summary::after{content:"\2212"}
.faq details p{margin:12px 0 0;color:var(--muted);max-width:66ch}
/* footer */
.foot{background:var(--ink);color:#D5E3E1;margin-top:0}
.foot .pitch{padding:72px 0 56px;border-bottom:1px solid rgba(255,255,255,.14)}
.foot .pitch .wrap{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,.8fr);gap:40px;align-items:center}
.foot h2{color:#fff}
.foot .pitch p{font-size:1.12rem;max-width:56ch;color:#C8D8D6}
.foot .brandrow{display:grid;grid-template-columns:auto minmax(0,1fr);gap:28px;align-items:center;padding:36px 24px 8px}.foot .brandrow .about{margin:0;color:#C8D8D6;font-size:.95rem;max-width:62ch}.foot .cols{padding:28px 24px 30px;display:grid;grid-template-columns:1fr 1fr 1fr;gap:28px}.foot .cols h3 a{color:#fff;text-decoration:none}.foot .cols h3 a:hover{text-decoration:underline}
.foot .cols h3{color:#fff;font-size:.95rem}
.foot .cols ul{list-style:none;margin:0;padding:0}
.foot .cols li{margin-bottom:.5em;font-size:.95rem}
.foot .cols a{color:#D5E3E1;text-decoration:none}
.foot .cols a:hover{color:#fff;text-decoration:underline}
.foot .brand{color:#fff}.foot .brand .tld{color:var(--honey)}
.foot .legal{border-top:1px solid rgba(255,255,255,.14);padding:18px 0 28px;font-size:.85rem;color:#A9C0BD}
.foot .legal .wrap{display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px}
@media (max-width:980px){
  .hero .wrap,.fomo .wrap,.graph .wrap,.price-hero,.foot .pitch .wrap{grid-template-columns:1fr}
  .benefits{grid-template-columns:1fr}
  .timeline{grid-template-columns:repeat(2,minmax(0,1fr))}
  .timeline::before{display:none}
  .records,.plans,.plans.four{grid-template-columns:1fr}
  .graph-cols{grid-template-columns:1fr}
  .foot .brandrow{grid-template-columns:1fr}
  .foot .cols{grid-template-columns:1fr 1fr}
  .proof .wrap{grid-template-columns:1fr}
  .proof div{border-left:0;padding-left:0;border-top:1px solid var(--line)}
  .proof div:first-child{border-top:0}
}
@media (max-width:640px){
  body{font-size:16px}
  .wrap{padding:0 18px}
  .hero{padding:52px 0 48px}
  .sec,.fomo{padding:60px 0}
  .machine .cols{grid-template-columns:1fr}
  .machine .col + .col{border-left:0;border-top:1px solid var(--line)}
  .serps{grid-template-columns:1fr}
  .timeline{grid-template-columns:1fr;gap:18px}
  .incl{columns:1}
  .foot .cols{grid-template-columns:1fr}
  .links{gap:14px}
  .btn{white-space:normal}
}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}

/* ---------- blog: shared */
.band{background:var(--ink);color:#fff;padding:64px 0 48px}
.band h1{color:#fff;font-size:clamp(2.2rem,4.6vw,3.6rem);max-width:22ch}
.band .lede{color:#C8D8D6;font-size:1.2rem;max-width:60ch}
.band .kicker a{color:#C8D8D6;text-decoration:none}
.band .kicker a:hover{color:#fff;text-decoration:underline}
.band .btn-row{margin-top:8px}
.post-band{border-bottom:6px solid var(--c,var(--honey))}
.post-band .meta{color:#9DB7B4;font-size:.9rem;display:flex;gap:16px;flex-wrap:wrap;margin-top:10px}
.kicker{font-size:.85rem;font-weight:800;letter-spacing:.01em;color:var(--honey);margin:0 0 10px}
.chips{display:flex;flex-wrap:wrap;gap:10px;margin:18px 0 0}
.chips a{text-decoration:none;border:1.5px solid rgba(255,255,255,.35);color:#fff;border-radius:999px;padding:6px 14px;font-size:.9rem;font-weight:600;display:inline-flex;align-items:center;gap:8px}
.chips a::before{content:"";width:9px;height:9px;border-radius:50%;background:var(--c,#fff)}
.chips a:hover,.chips a.on{background:#fff;color:var(--ink);border-color:#fff}
.chips a:hover::before,.chips a.on::before{background:var(--c,var(--ink))}
.cards{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px}
.cards.three{grid-template-columns:repeat(3,minmax(0,1fr))}
.card{background:var(--panel);border:1px solid var(--line);border-radius:16px;padding:26px 26px 22px;display:flex;flex-direction:column;gap:10px;min-width:0}
.card.big{grid-column:1/-1;padding:34px 36px 28px}
.card.big h3{font-family:Newsreader,Georgia,serif;font-weight:500;font-size:clamp(1.6rem,3vw,2.3rem);letter-spacing:-.01em;max-width:28ch}
.card h3{font-size:1.25rem;margin:0}
.card h3 a{text-decoration:none;color:var(--text)}
.card h3 a:hover{color:var(--teal-deep)}
.card p{margin:0;color:var(--muted);font-size:.98rem}
.card .meta{color:var(--muted);font-size:.85rem;display:flex;gap:14px;margin-top:auto;padding-top:6px}
.cat{display:inline-flex;align-items:center;gap:8px;text-decoration:none;font-size:.8rem;font-weight:800;color:var(--c,var(--ink));width:fit-content}
.cat::before{content:"";width:10px;height:10px;border-radius:50%;background:var(--c,var(--ink))}
/* ---------- post page */
.post-grid{display:grid;grid-template-columns:minmax(0,1fr) 320px;gap:56px;padding:48px 24px 40px;align-items:start}
.article{max-width:70ch;min-width:0}
.article>p:first-of-type{font-size:1.18rem}
.article h2{font-size:clamp(1.6rem,2.6vw,2rem);margin:1.6em 0 .5em}
.article h3{margin:1.4em 0 .4em;font-size:1.15rem}
.article p,.article li{font-size:1.06rem;line-height:1.65}
.article ul,.article ol{padding-left:1.3em}
.article li{margin-bottom:.45em}
.article a{text-decoration-thickness:1.5px;text-underline-offset:3px}
.article pre{background:var(--ink);color:#E6F0EF;border-radius:12px;padding:18px 20px;overflow-x:auto;font-size:.88rem;line-height:1.5}
.article code{font-family:ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;font-size:.92em}
.article p code,.article li code{background:#E6F0EF;padding:1px 6px;border-radius:5px;color:var(--ink)}
.article pre code{background:none;padding:0;color:inherit}
.article table{border-collapse:collapse;width:100%;margin:1.4em 0;font-size:.95rem;display:block;overflow-x:auto}
.article th,.article td{border:1px solid var(--line);padding:9px 12px;text-align:left;vertical-align:top}
.article th{background:#E6F0EF;font-weight:700}
.article blockquote{margin:1.6em 0;padding:4px 0 4px 20px;border-left:4px solid var(--honey);color:var(--muted);font-family:Newsreader,Georgia,serif;font-size:1.25rem;line-height:1.4}
figure.diagram{margin:1.8em 0;background:var(--panel);border:1px solid var(--line);border-radius:16px;padding:16px 16px 10px}
figure.diagram svg{width:100%;height:auto;display:block}
figure.diagram figcaption{font-size:.88rem;color:var(--muted);padding:10px 6px 2px;line-height:1.45}
.steps{margin:1.6em 0;border-top:1px solid var(--line)}
.steps ol{list-style:none;margin:0;padding:0;counter-reset:s}
.steps li{counter-increment:s;position:relative;padding:18px 0 18px 60px;border-bottom:1px solid var(--line);margin:0}
.steps li::before{content:counter(s);position:absolute;left:0;top:16px;width:38px;height:38px;border-radius:50%;background:var(--honey);color:var(--ink);font-weight:800;display:grid;place-items:center;font-size:1rem}
.steps li strong{display:block;font-size:1.08rem;margin-bottom:4px;color:var(--text)}
.steps li p{margin:0}
.callout{margin:1.6em 0;padding:18px 22px;background:#E6F0EF;border-left:5px solid var(--teal);border-radius:0 12px 12px 0}
.callout p{margin:0}
.callout p+p{margin-top:.6em}
.example{margin:1.6em 0;padding:18px 22px;background:#FFF7E8;border:1px solid #F3DCAE;border-radius:12px}
.example p{margin:0}.example p+p{margin-top:.6em}
.takeaway{margin:2em 0 1em;padding:24px 26px;background:var(--ink);color:#fff;border-radius:16px}
.takeaway p{margin:0;color:#fff}
.takeaway p+p{margin-top:.6em}
.takeaway strong{color:var(--honey)}
.takeaway a{color:#fff}
.takeaway ul{margin:.6em 0 0;color:#E6F0EF}
.tags{margin-top:36px;padding-top:18px;border-top:1px solid var(--line);display:flex;gap:14px;align-items:center;flex-wrap:wrap}
.tags>span{font-weight:700;font-size:.9rem}
.tags .chips{margin:0}
.tags .chips a{border-color:var(--line);color:var(--text);background:var(--panel)}
.tags .chips a::before{display:none}
.tags .chips a:hover{border-color:var(--teal-deep);color:var(--teal-deep);background:var(--panel)}
.aside{position:sticky;top:92px;min-width:0;display:flex;flex-direction:column;gap:20px}
.cta-panel{background:var(--ink);color:#fff;border-radius:16px;padding:24px}
.cta-panel h3{font-family:Newsreader,Georgia,serif;font-weight:500;font-size:1.5rem;color:#fff;margin-bottom:.4em}
.cta-panel p{color:#C8D8D6;font-size:.95rem}
.cta-panel .btn{display:flex;justify-content:center;margin-bottom:10px;white-space:normal;text-align:center}
.cta-panel .btn-line{color:#fff;border-color:rgba(255,255,255,.55)}
.cta-panel .btn-line:hover{background:rgba(255,255,255,.1);color:#fff}
.cta-panel .small{color:#9DB7B4;margin:12px 0 0}
.series{background:var(--panel);border:1px solid var(--line);border-radius:16px;padding:20px 22px}
.series .kicker{color:var(--ink);font-size:1.05rem;margin-bottom:6px}
.series ul{list-style:none;margin:0;padding:0}
.series li{padding:8px 0;border-top:1px solid var(--line);font-size:.88rem}
.series li:first-child{border-top:0}
.series a{text-decoration:none;color:var(--muted);font-weight:500}
.series a:hover{color:var(--teal-deep)}
.related{padding:16px 24px 64px}
.related h2{font-size:1.6rem;margin-bottom:.6em}
@media (max-width:980px){.post-grid{grid-template-columns:1fr;gap:36px}.aside{position:static}.cards,.cards.three{grid-template-columns:1fr}}
@media (max-width:640px){.band{padding:44px 0 36px}.steps li{padding-left:52px}.steps li::before{width:34px;height:34px}}

/* ---------- covers, bylines, author */
.card{padding:0;overflow:hidden}
.card .art{display:block;background:var(--ink)}
.card .art svg{display:block;width:100%;height:auto;aspect-ratio:600/300}
.card .card-body{padding:22px 24px 20px;display:flex;flex-direction:column;gap:10px;flex:1}
.card.big{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);padding:0}
.card.big .art{height:100%}
.card.big .art svg{height:100%;aspect-ratio:auto;object-fit:cover}
.card.big .card-body{padding:34px 36px 28px}
.band-grid{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,.7fr);gap:40px;align-items:center}
.band-art{border-radius:16px;overflow:hidden;box-shadow:0 20px 50px rgba(0,0,0,.35)}
.band-art svg{display:block;width:100%;height:auto}
.byline{display:flex;align-items:center;gap:12px;margin-top:18px}
.byline img{width:44px;height:44px;border-radius:50%;object-fit:cover;border:2px solid var(--honey)}
.byline div{display:flex;flex-direction:column;line-height:1.3}
.byline a{color:#fff;font-weight:700;text-decoration:none}
.byline a:hover{text-decoration:underline}
.byline span{color:#9DB7B4;font-size:.88rem}
.author-band .wrap{display:grid;grid-template-columns:120px minmax(0,1fr);gap:28px;align-items:start}
.avatar{width:120px;height:120px;border-radius:50%;object-fit:cover;border:4px solid var(--honey)}
.rec .outcome{margin-top:10px;padding:8px 12px;border-radius:10px;background:#E3F5EE;color:#1E7A5A;font-weight:700;font-size:.9rem}
@media (max-width:980px){.band-grid{grid-template-columns:1fr;gap:24px}.band-art{max-width:420px}.card.big{grid-template-columns:1fr}.card.big .art svg{height:auto;aspect-ratio:600/300}}
@media (max-width:640px){.author-band .wrap{grid-template-columns:1fr}.band-art{display:none}}

/* ---------- hero chat card */
.chat{background:var(--panel);color:var(--text);border-radius:18px;padding:22px 22px 16px;box-shadow:0 30px 60px rgba(0,0,0,.35);display:flex;flex-direction:column;gap:14px}
.chat-q{display:flex;justify-content:flex-end}
.chat-q span{background:var(--ink);color:#fff;border-radius:16px 16px 4px 16px;padding:10px 16px;font-weight:600}
.chat-a{border-radius:16px 16px 16px 4px;padding:14px 16px;font-size:.97rem;line-height:1.5}
.chat-a p{margin:0}.chat-a.before p{color:#6B2E24}
.chat-a .tag{display:flex;align-items:center;gap:8px;font-size:.78rem;font-weight:800;margin-bottom:6px}
.chat-a .tag i{width:9px;height:9px;border-radius:50%}
.chat-a.before{background:#FBEDEA;color:#6B2E24}.chat-a.before .tag{color:var(--coral)}.chat-a.before .tag i{background:var(--coral)}
.chat-a.after{background:#E6F5EE;color:var(--text)}.chat-a.after .tag{color:var(--green)}.chat-a.after .tag i{background:var(--green)}
.chat .srcs{display:flex;flex-wrap:wrap;gap:6px;margin-top:10px}
.chat .srcs span{font-size:.74rem;font-weight:700;border:1px solid #BFE0D1;background:#fff;border-radius:999px;padding:2px 9px;color:#1E7A5A}
.chat-foot{font-size:.8rem;color:var(--muted);border-top:1px solid var(--line);padding-top:10px}
/* ---------- audience strip */
.audience{background:var(--panel);border-bottom:1px solid var(--line)}
.audience .wrap{display:flex;align-items:center;gap:18px;flex-wrap:nowrap;padding-top:14px;padding-bottom:14px;overflow:hidden}
.audience .lbl{font-size:.85rem;font-weight:800;color:var(--muted)}
.audience ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:nowrap;gap:8px 16px;white-space:nowrap}
.audience li{font-weight:600;color:var(--text);font-size:.92rem}
.audience li::before{content:"";display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--honey);margin-right:8px;vertical-align:middle;position:relative;top:-1px}
/* ---------- compare table (fomo) */
.compare{background:var(--panel);color:var(--text);border-radius:16px;overflow:hidden;font-size:.95rem}
.compare .row{display:grid;grid-template-columns:1.2fr 1fr 1fr;gap:12px;padding:12px 18px;border-top:1px solid var(--line);align-items:center}
.compare .row.head{border-top:0;background:var(--page);font-weight:800;font-size:.8rem;color:var(--muted)}
.compare .row>span:first-child{font-weight:600}
.compare .ok{color:#1E7A5A}.compare .bad{color:#A63A26}
.compare .ok::before{content:"\2713";margin-right:6px;font-weight:800}.compare .bad::before{content:"\2715";margin-right:6px;font-weight:800}
/* ---------- series links */
.series a{color:var(--teal-deep);text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:3px;font-weight:500}
.series a:hover{color:var(--ink)}
.series-more{margin:10px 0 0;font-size:.85rem;font-weight:700}
.brand .word{font-size:1.65rem}
@media (max-width:980px){.graph-top,.graph-cols{grid-template-columns:1fr}.graph figure{justify-self:start}.audience .wrap,.audience ul{flex-wrap:wrap;white-space:normal}.compare .row{grid-template-columns:1fr}.compare .row.head{display:none}.compare .row>span:first-child{color:var(--muted);font-size:.85rem}}

/* ---------- mobile first refinements */
@media (max-width:760px){
  .nav .wrap{min-height:60px}
  .links a:not(.btn){display:none}
  .links a[href="/blog/"]{display:inline;font-weight:700}
  .links .btn{padding:.6rem .95rem;font-size:.92rem}
  .brand .word{font-size:1.4rem}
  .hero{padding:40px 0 36px}
  .hero h1{font-size:clamp(2.2rem,11vw,3rem)}
  .hero .lede{font-size:1.08rem}
  .chat{padding:16px 16px 12px}
  .chat-a{font-size:.93rem}
  .sec,.fomo{padding:48px 0}
  .sec-head{margin-bottom:28px}
  .benefit{grid-template-columns:44px minmax(0,1fr);gap:14px;padding:22px 20px}
  .benefit .ico{width:44px;height:44px}
  .bigprice{font-size:3rem}
  .plan{padding:22px 20px}
  .foot .pitch{padding:48px 0 36px}
  .band{padding:36px 0 30px}
  .band h1{font-size:clamp(1.9rem,8vw,2.4rem)}
  .band .lede{font-size:1.05rem}
  .post-grid{padding:28px 18px 24px;gap:28px}
  .article p,.article li{font-size:1rem}
  figure.diagram{padding:10px 10px 6px;margin:1.3em -6px}
  .steps li{padding:14px 0 14px 46px}
  .steps li::before{width:30px;height:30px;font-size:.9rem;top:14px}
  .takeaway{padding:18px 18px}
  .card.big .card-body{padding:22px 20px}
  .related{padding:10px 18px 48px}
  .compare .row{padding:10px 14px}
  .after-live{font-size:1rem}
}
@media (max-width:420px){
  .btn-row .btn{width:100%;justify-content:center}
  .links a[href="/blog/"]{font-size:.95rem}
  .links{gap:8px}
}

/* ---------- hero: what the machine knows */
.knows{background:var(--panel);color:var(--text);border-radius:18px;box-shadow:0 30px 60px rgba(0,0,0,.35);overflow:hidden}
.knows-head{padding:16px 22px;border-bottom:1px solid var(--line);font-weight:800;font-size:.95rem}
.knows-group{padding:16px 22px 14px}
.knows-group+.knows-group{border-top:1px solid var(--line)}
.knows-group .tag{display:flex;align-items:center;gap:8px;font-size:.8rem;font-weight:800;margin-bottom:10px}
.knows-group .tag i{width:9px;height:9px;border-radius:50%}
.knows-group.yes{background:#F1FAF5}.knows-group.yes .tag{color:#1E7A5A}.knows-group.yes .tag i{background:var(--green)}
.knows-group.no{background:#FDF3F1}.knows-group.no .tag{color:var(--coral)}.knows-group.no .tag i{background:var(--coral)}
.knows ul{list-style:none;margin:0;padding:0}
.knows li{position:relative;padding:5px 0 5px 26px;font-size:.95rem;line-height:1.4}
.knows li::before{position:absolute;left:0;top:5px;font-weight:800}
.knows-group.yes li::before{content:"\2713";color:#1E7A5A}
.knows-group.no li::before{content:"\2715";color:#A63A26}
.knows-group.no li{color:#6B2E24}
.fomo .chat{box-shadow:0 30px 60px rgba(0,0,0,.25)}
.fomo .chat .srcs span{border-color:#BFE0D1}